Where Scalable Ad Creative Meets Custom-Built AI Infrastructure

I integrate fractionally into your marketing team, combining high-performance paid media, conversion-optimized creative, and custom-coded AI automation to engineer rapid, sustainable growth with a profit-first approach.

Over $50M in Lifetime Ad Spend • Billions in Revenue Generated • Managing $3M+ Monthly Budgets

The Creative Feedback Loop Crisis

Most creative teams and agencies fail because creative strategists become script-writing machines, stuck in a reactive cycle without systematically integrating learnings and data into their process.

❌ The Broken Process

  • Random Creative Requests: "We need 10 new ads by Friday"
  • Script Writing Mode: Churning out content without strategic foundation
  • No Learning Integration: Performance data stays isolated from creative strategy
  • Reactive Planning: Always catching up, never getting ahead
  • Diminishing Returns: More effort for worse results over time

✅ The Strategic Creative Feedback Loop

  • AI-Powered Research: Deep data collection feeds strategic hypotheses
  • Hypothesis-Driven Testing: Every creative has a strategic purpose
  • Systematic Learning: Performance insights automatically inform next iterations
  • Compound Intelligence: Each cycle builds on previous learnings
  • Exponential ROI: Hit more home runs with every creative sprint

The Result: Instead of hoping your next creative will work, you know it will—because it's built on data-backed insights, systematic testing, and compound learning from every previous campaign.

Learn More About My Process

Fractional Growth Partner

I don't just use tools—I build them. As your fractional growth partner, I integrate directly into your marketing team, help you hire and build internal capabilities, all while leveraging custom AI solutions to drive profitable growth.

Performance Creative

Thumb-stopping, scroll-breaking, metric-moving creatives designed to dominate the feed. Meta states that "56% of all action outcomes are attributable solely to creative factors."

  • UGC & scripted ads
  • Weekly drop cadence
  • Real-time ROAS tracking
  • Creative testing frameworks

Paid Social Media

Aggressive yet controlled full-funnel campaigns across Meta and TikTok with a profit-first approach and advanced audience segmentation.

  • Over $50M lifetime spend managed
  • Single accounts $3M+ monthly
  • LTV-based audiences
  • Profit-first optimization

AI Automation & Team Building

My proprietary AI-powered OneSheet system scrapes massive data (websites, competitors, Reddit, reviews) to fuel strategic decisions. Custom AI agents using Gemini, Claude, GPT, and Grok speed up content creation while I help you build internal teams.

  • AI-powered OneSheet research system
  • Strategic Creative Feedback Loop
  • Process automation
  • Team hiring & training

Why I Work Solo, Not as an Agency

I hate agencies because they're a mile wide and an inch deep. They lack the depth needed for real growth.

Traditional Agencies

  • • Mile wide, inch deep approach
  • • Generic strategies across clients
  • • Account managers, not experts
  • • Slow to pivot and adjust
  • • Focus on retainer security
  • • Surface-level analysis
  • • One-size-fits-all solutions
  • • You lose everything if you leave

My Individual Approach

  • • Deep, comprehensive understanding
  • • Personal experience & knowledge
  • • Direct expert involvement
  • • Quick pivots and adjustments
  • • Profit as the #1 goal
  • • AI-driven deep analysis
  • • Custom-built solutions
  • • You own the team & systems we build

You Own Everything We Build Together

I don't have a team of my own. Instead, I help you build, train, and hire teams that you own. All systems, processes, and team members become yours. If we part ways, you keep everything—the people, the systems, the knowledge. No vendor lock-in, no dependencies.

Client Requirement: Currently spending $10,000+ per day on paid ads. My services are designed for scale, and I only have capacity for a small number of clients.

Introducing PowerBrief

My proprietary AI-powered platform that centralizes the entire marketing lifecycle—from idea to execution—with intelligent workflows that eliminate busywork and dramatically reduce time to launch.

✓ Included when working with me

*Upon discontinuation of services, PowerBrief will be billed at market rate

Ideate & Brief

Spark creativity with AI-generated ad concepts. Brief any asset type in seconds.

Manage & Assign

Coordinate campaigns, assign deliverables, track everything in one place.

Collaborate & Revise

Time-stamped comments, markups, and revisions. Replace Frame.io chaos.

Approve & Deliver

Finalize deliverables, sign contracts, prep assets for launch.

Direct-to-Meta Upload

Push winning ads live in seconds with our AI-enhanced Smart Uploader.

The Numbers Don't Lie

Proven results with a profit-first approach across billions in revenue

$50M+
Lifetime Ad Spend Managed
$3M+
Single Account Monthly Budgets
Billions
In Revenue Driven
$10K+
Minimum Daily Ad Spend

"I take a profit-first approach to every campaign. It's not about vanity metrics—it's about driving real, measurable revenue growth that impacts your bottom line."

My AI-Powered OneSheet Process

Every client gets my proprietary Strategic Creative Feedback Loop System, powered by AI-driven research and analysis that transforms creative strategy from guesswork to data-backed precision.

AI-Powered OneSheet

My AI system scrapes and analyzes massive amounts of data to create a comprehensive strategic foundation:

  • Deep Data Collection: Website scraping, competitor analysis, Reddit/forums, customer reviews, Amazon feedback
  • Competitor Intelligence: Organic/paid social ads, transcripts, strategies, creator approaches
  • Audience Research: AI-extracted angles, pain points, benefits, and detailed personas
  • Smart Ad Analysis: Auto-downloads videos/images, transcribes content, analyzes visual elements

The Transformation

❌ Before: Creative Scarcity

  • • "I can't think of ad ideas"
  • • Random testing without strategy
  • • Wasted budget on misaligned concepts

✅ After: Strategic Abundance

  • • "I have too many data-backed ideas"
  • • Systematic, hypothesis-driven testing
  • • Efficient budget allocation to winners
01

Research & Hypothesis

AI-powered data collection and strategic hypothesis formation

02

Execution & Launch

Structured testing with multiple variations per hypothesis

03

Data Analysis

AI strategist tool extracts insights and patterns

04

Integration & Iteration

Continuous improvement with compound learning effects

Compound Learning Effect: Just like compound interest, your creative knowledge grows exponentially with each cycle. Your 10th creative sprint will be infinitely more effective than your first.

See This Process in Action

Trusted by Leading Brands

Working with growth-stage companies that refuse to settle for mediocrity

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Ready to Build Your Growth Engine?

If you're ready to stop duct-taping tools together and actually build a creative + growth machine that can scale from idea to live campaign in days, let's talk about integrating into your team.

Book a Strategy Call